ATTN:
SYDNEY SMALL
BUSINESS OWNERS

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Marketing Made Easy:
A one-day workshop that teaches small business owners how to attract more local customers and increase sales.

Answer a few quick questions so we can bring you more of the right customers

You didn’t start your business to become a marketer, but understanding a few key principles can help your locals find and love you….

Join this hands-on workshop to learn what marketing really means, how to find your ideal customers, and how to attract them consistently without wasting money.

👉 Book Your Free 15-Minute Call

🥴 Your rent is going up but foot traffic & sales are consistently down

🫠You feel like you’re managing everything alone and have
no reliable source of truth

🥳 You really just want to feel in control & confident to manage your own marketing, without relying on expensive aency fees and long lead times.

Is this you right now?

Here’s how we can help

✅ Simplify Your Marketing

✅ Learn Strategy, Not Just Socials

✅ Focus on Real Results

✅ Designed for Small Businesses

✅ Small Groups, Personal Support

✅ Leave With a Plan

Running a small business in Sydney can feel overwhelming,
but this hands-on workshop gives you the practical marketing strategies you can implement right away

👉 Book Your Free 15-Minute Call

FAQs

Still not sure? Check through some of our frequently most asked questions or just ask us during your free consultation

👉 Book Your Free 15-Minute Call
  • Small business owners in Sydney who want simple, practical marketing strategies — from cafés and boutiques to freelancers and service providers.

  • Not at all. This session is beginner-friendly and focused on actionable steps, without jargon.

  • This workshop focuses on practical, real-world marketing — no theory, just strategies you can use the next day.

  • $249 per person, with early bird and group rates for local businesses.

  • Absolutely. You’ll walk away with a clear plan, proven templates, and strategies that can pay for themselves with just one new customer.

  • Your business idea or current marketing materials, a notebook, and a laptop/tablet if you like digital notes. Templates are provided.

  • Four hours, including practical exercises and Q&A.

  • Yes! Connect with local business owners and get ideas, support, and potential collaborations.

  • Yes — templates, follow-up guidance, and first access to future workshops and networking events.

Meet your facilitator

Hey I’m Edwina,

I’ve spent 22 years helping businesses grow in Marketing Agencies across Sydney & London, but the work that truly lights me up is helping small business owners right here in Sydney. I want to use that “Big Brand” expertise to make a real difference for the small businesses that keep Sydney’s neighbourhoods vibrant.

I started The Small Business Collective because I know how powerful good marketing can be…

…and I want to make it simple, practical, and doable for everyone. These workshops are my way of sharing what I’ve learned, cutting through the noise, and helping you feel more confident about growing your business.

Ready to grow your business — without the overwhelm?
Spaces are limited for each session, so grab your spot and start building a stronger, smarter business today.

22 Years in Big-Brand Marketing – Led campaigns and strategies for some of Australia’s most recognised brands.

Proven Small-Business Results – Helped dozens of local businesses develop clear, actionable marketing plans that drive real growth.

Sydney Focus – Bringing big-brand expertise to support the vibrant villagey communities of Sydney and help local businesses thrive.

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Previous Clients

Intertwined green and white abstract loops
Close-up of the BMW logo, featuring a black circle with blue and white quadrants and the letters 'BMW' at the top
NRMA logo with a blue background, a white circular emblem, and winged design above the text 'NRMA'.
Neutrogena logo with white text on a black background.
Red star with slight black shadow next to white text that reads "more than money" on a black background.
The logo shows the word "Mushash" in large red capital letters with a black underline and a red exclamation mark at the end.
Samsung logo on a black background
The logo of Nestlé Kit Kat chocolate bar, featuring the red and white design with the brand name in bold red letters.
Uber Eats logo with green background and black text
Empty white background with no objects or details.
Close-up of the Westpac bank logo in red and white.
The logo of Uber, a ride-sharing company, displayed on a black background.
Ferrero Rocher logo featuring a pyramid of chocolate candies above the brand name
T&G logo in white text on black background.
Red Cross symbol with the text 'Australian Red Cross' underneath
Bega Group logo on a green background.
Purple square background with a white geometric star-like logo and the text 'ROCKWEAR' underneath.
PayPal logo with blue and white design
Red background with white text displaying 'J&J'